Tita Berredo, a Brazilian picture book writer and illustrator, shares her journey from marketing to the arts in the UK in this comprehensive interview. Having transitioned from Brazil to the UK, her artistic career flourished after obtaining a master’s degree from Goldsmiths University and securing representation by Sorche Fairbank. Berredo’s significant achievements include winning a competition at London’s House of Illustration and showcasing her work at the Bologna children’s books fair. Her family background deeply rooted in arts, her strategic exhibition of work, and active participation in societies like SCBWI and AOI have significantly shaped her prosperous career.